Pragmatic Marketing
Pragmatic marketing is a framework that focuses on understanding the needs of customers and providing them with products they desire. It involves interviewing customers, creating a product prototype, and testing the product with them to make sure it meets their requirements. The process continues throughout the entire life-cycle of the product.
One approach flirts with relativism, suggesting that truth is not as important a concept in philosophy as it is traditionally considered to be. Another approach is more cautious in its use of relativism, and emphasizes the speech-act concept and
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Track and trace
Track and trace is a crucial supply chain management tool for managing supply chains. It allows companies to be aware of where their goods are. This transparency allows companies to improve their logistics workflows, cut costs and cut down on time. It also aids in improving efficiency and
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During the outbreak, many companies realized that they had no an end-to-end view of their supply chains. This led to a surge in demand for smart track and trace technology that can provide more accurate and reliable data on the performance of the supply chain. These new types of technology could make supply chains more resilient to disruptions in the future and help protect the health of consumers.
One way to improve your company's track and trace capabilities is to upgrade your CMMS software to include an option for serialisation. This will ensure that every item has an individual identification that can be tracked in real time. This can help you meet the requirements of regulatory agencies like those related to food safety. You can access and
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It is easy to become confused by the term "track and trace" because it sounds similar to "follow the trail". However, it is a completely different procedure that records the path taken by a shipment or asset. The data is then made available to all parties involved in the supply chain, including the customer. This gives customers more confidence regarding their deliveries and enables them to determine if it was damaged or lost during transportation.
In each step of the transport process, almost all parcels are digitally scanned. The information is then accessible online, and customers are able to check the status of their shipment at anytime. This makes the experience of shipping better for both the clients and the carriers. This enables them to provide the service at a cheaper cost.
Counterfeit detection
Counterfeiting and grey market diversion cost businesses trillions of dollars every year1. It harms the reputation of brands and
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Pragmatic's renowned visual detection technology powers a range of counterfeit prevention tools that work to protect your business. It is based on our patent-pending Visual-AI stack and offers the ability to be flexible and scalable in detecting counterfeits for your platforms and marketplaces. Our solution is designed to be fast precise and simple to use.
It identifies and detects the various forms of fake documents, ranging from banknote "paper" to digital images. The system works by analyzing various features, such as microprinting, watermarks and color shifts, to make sure that your goods are genuine. You can guarantee your customers' safety and that your products meet the required standards. This can help increase your profits and
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